Declining Box Office Collection of ‘Adipurush’: Can the New Strategy Save the Film?

The box office collection of Om Raut’s much-anticipated multi-starrer film ‘Adipurush’ is experiencing a continuous decline. In order to salvage the sinking ship, the makers have adopted a new strategy. It remains to be seen how successful this strategy will prove to be, and we will find out in the next two days.

Amidst the nationwide backlash surrounding the film, there is news that the 3D tickets for ‘Adipurush’ will be available for only INR 150 on June 22nd and June 23rd.

The film ‘Adipurush’ has been under scrutiny and faced criticism from various quarters across the country. The epic saga, based on the Hindu mythological tale of Lord Ram, has sparked controversy over its casting choices and portrayal of characters.

Despite the initial hype and anticipation surrounding the film, the box office collections have been steadily declining. This downward trend has raised concerns among the makers, leading them to adopt a new pricing strategy for the 3D tickets.

By offering tickets at a reduced price of INR 150 for two days, the makers hope to attract more audiences and revive the film’s fortunes at the box office. This move is seen as an attempt to save the sinking ship and generate buzz around the film.

Whether this strategy will prove to be successful or not remains uncertain. The next two days will serve as a litmus test for the film’s box office performance and the effectiveness of this pricing strategy.

As the controversy and protests surrounding ‘Adipurush’ continue to dominate headlines, it remains to be seen how the film fares in the face of these challenges. The response from the audience, coupled with the impact of the reduced ticket prices, will determine the future of the film at the box office.

In the coming days, it will become clear whether ‘Adipurush’ manages to sail through troubled waters or succumbs to the mounting pressure and negative reception it has received so far.


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