Gully Gang Records, a prominent name in India’s hip-hop industry, has recently made headlines by venturing into the Haryanvi music scene. Founded by the celebrated rapper DIVINE, this label has been instrumental in promoting underground rap and gully rap across India.
With their latest production, “Desi Hood” by Krish Rao, Gully Gang Records is set to revolutionize the Haryanvi rap scene. This article delves into the significance of this move, the benefits for Haryanvi artists, and how they can leverage this opportunity.
Gully Gang Records: An Overview
Gully Gang Records was established in 2019 by Vivian Fernandes, popularly known as DIVINE. The label’s primary focus is to unearth and promote raw talent in the Indian hip-hop scene, providing a platform for artists who represent the authentic voices of the streets.
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Gully Gang Records has produced numerous hits and has been pivotal in bringing gully rap to the forefront of Indian music. Their mission is to create an inclusive and vibrant hip-hop community that spans across various languages and regions.
Major Face of Gully Gang Records
The driving force behind Gully Gang Records is DIVINE, whose real name is Vivian Fernandes. DIVINE gained widespread recognition with his track “Mere Gully Mein,” which highlighted the struggles and life in Mumbai’s slums. He has since become a prominent figure in Indian hip-hop, known for his powerful lyrics and unique style.
DIVINE’s vision for Gully Gang Records is to nurture talent and bring diverse voices to the mainstream, and his leadership has been crucial in the label’s success.
Entry into Haryanvi Music
Gully Gang Records’ entry into the Haryanvi music scene marks a significant milestone. By producing Krish Rao’s “Desi Hood,” the label is expanding its reach and embracing the rich cultural heritage of Haryanvi rap. T
his move is not only a testament to the label’s commitment to diversity but also opens new doors for Haryanvi artists to gain national and international recognition.
Benefits for Haryanvi Artists
The involvement of Gully Gang Records in the Haryanvi music scene brings numerous benefits:
- Increased Visibility: With a major label backing them, Haryanvi artists can expect enhanced visibility and reach, both within India and globally.
- Professional Production: Gully Gang Records is known for its high-quality production. Artists can benefit from top-notch recording facilities, experienced producers, and professional marketing strategies.
- Collaborative Opportunities: Being part of Gully Gang Records allows Haryanvi artists to collaborate with established names in the industry, fostering creative exchange and growth.
- Mentorship and Guidance: Under the mentorship of seasoned artists like DIVINE, upcoming Haryanvi rappers can hone their skills and navigate the complexities of the music industry more effectively.
How Haryanvi Artists Can Leverage This Opportunity
- Showcase Authenticity: Artists should focus on maintaining the authenticity of their music, highlighting their unique cultural narratives and linguistic styles.
- Engage with the Community: Building a strong local fan base while engaging with the broader hip-hop community can create a solid foundation for national and international success.
- Utilize Social Media: Active presence on social media platforms can help artists reach a wider audience and connect with fans directly.
- Continuous Learning: Taking advantage of the resources and mentorship provided by Gully Gang Records can aid in artistic and professional development.
Krish Rao’s “Desi Hood”
The track “Desi Hood” by Krish Rao, produced by Gully Gang Records, is a powerful entry into the Haryanvi rap scene. The song encapsulates the essence of Haryanvi culture, blending traditional elements with contemporary rap beats.
“Desi Hood” not only highlights Krish Rao’s lyrical prowess but also sets a new benchmark for Haryanvi music. With its catchy beats and authentic storytelling, the track has the potential to become a major hit, resonating with audiences across regions.
Gully Gang Records‘ foray into the Haryanvi music scene is a promising development for the industry. By supporting and promoting Haryanvi artists, the label is fostering a more inclusive and diverse music landscape.
This move not only benefits the artists but also enriches the Indian hip-hop scene with fresh perspectives and vibrant cultural expressions. As Gully Gang Records continues to expand its horizons, Haryanvi rap is set to achieve new heights, captivating audiences both locally and globally.
For the latest updates and to support Haryanvi artists, visit Peddler Media India.
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