Lock Upp the MX Player and ALTBalaji series produced by Ekta Kapoor and hosted by Kangana Ranaut was a huge hit. With the show coming to an end recently, Munawar Faruqui was adjudged the winner.
Lock Up as a format and show garnered huge praise and got to be the talk of the town. The show depicted the controversies related to the personal and professional lives of contestants, and also had the contestants getting engaged in funny as well as tough tasks.
Ekta Kapoor who was jubilant about the show’s performance and popularity recently shared a post on social media thanking everyone who was part of it. She had a special thanks for Ridhi Dogra and this surprised us. She wrote about how the idea of a jail and lock up came from Ridhi. A report on hindustantimes talked about it and we take reference from that story for our write up here.
She wrote, “Gratitude! And Thank you @kanganaranaut for supporting an Indian concept and homegrown apps for your launch and doing a fantastic job! @mxplayer for supporting the vision and backing it and @endemolshineind for doing such a fab job! Team @altbalaji for making this concept SAGAR and @rehan_sayyed3 ! @zulfizak @simplyd_com for making this happen! Varun and @spicepr for the fab marketing and PR!@kkundrra for the understanding of the jailor without an international format to learn from!”
She added, “Thanks @iridhidogra for the idea of a jail when I wanted to be different in the reality space! And @mansii.shrivastav @karanbedi07 for always listening and strategising. Thank you the 20 contestants the online-offline teams you were the life of the show. Thank you audiences. Thank you universe #lockupp. Thank you GOD. JAI MATA DI.”
That’s so nice of Ekta to have acknowledged the idea that came from Ridhi.
Watch this space at peddlermedia.in for updates.